Love Island Star's Dad Victim In eBay Fake Louis Vuitton Scam

Liz Morton
Liz Morton


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So much for that new eBay ad campaign about never getting "faked over" again - actor Danny Dyer was recently left in an embarrassing position when a fake Louis Vuitton suitcase he purchased on eBay failed in a rather public fashion.

Danny Dyer scammed on eBay when he spent hundreds on fake Louis Vuitton case
EX-EASTENDER Danny Dyer was scammed on eBay when he spent hundreds of pounds on a fake Louis Vuitton case — which promptly fell apart. The actor, 45, who recently quit his role as the BBC soap’s pu…

EX-EASTENDER Danny Dyer was scammed on eBay when he spent hundreds of pounds on a fake Louis Vuitton case — which promptly fell apart.

The actor, 45, who recently quit his role as the BBC soap’s pub landlord Mick Carter, was left red-faced at an airport when his clothes spilled out in public.

His daughter Dani, 26, said the suitcase malfunction happened in Italy while the pair were filming an E4 travelogue.

The former Love Island winner said: “We were at the airport and my dad turned up saying, ‘I’ve got this really lovely Louis Vuitton bag. It’s only a few years old.’

“Then it just snapped — all his clothes went everywhere.

“We had to go to a Louis Vuitton store and buy a real one.

“He got conned badly. It was really funny.

“He said, ‘You live and you learn. Never buy something like that off eBay’.”

Yikes, that's not exactly a ringing endorsement!

Ironically, his daughter, Dani Dyer was a winner on Love Island in 2018 - the same tv show eBay currently has an ongoing relationship with to push "pre-loved" fashion.

This season will feature not just pre-loved clothing from eBay, but also pre-loved authenticated sneakers, and items from the Imperfects range. Let's hope they do a better job vetting those fits and kicks than they did Danny's suitcase.

eBay Recouples with Love Island
After changing viewers’ attitudes around pre-loved fashion, eBay is putting pre-loved back on screens for Love Island series 9

Today, eBay announces it has officially recoupled with Love Island to continue to drive conversations and encourage shoppers to think pre-loved first.

Last series, the online marketplace became Love Island’s first ever pre-loved fashion partner, with the aim of sparking a movement to inspire a more conscious way of shopping.

New research from ITV reveals one in two (53 percent) of Love Island viewers aware of the eBay partnership said they’d bought pre-loved in the past three months, more than double the amount for those who hadn’t watched or been aware of the partnership.

If research figures were extrapolated to population level, an estimated 2.7 million people say they are making more effort to shop sustainably as a result.

As part of a move away from fast fashion on the show, viewers at home followed suit and since the announcement, eBay UK has seen 1600% more searches for ‘pre-loved clothes’. There have also been 24% more new circular fashion businesses that joined the online marketplace.

Showing that pre-loved fashion is not just a trend, but is here to stay, eBay’s Pre-loved Fashion Stylist, Amy Bannerman will once again be sourcing fashion from eBay to style series 9’s Islanders in pre-loved. Alongside pre-loved clothes, for the first time, a selection of pre-loved, authenticated sneakers and items from its Imperfects range will also be heading to the villa wardrobe.

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Liz Morton is a seasoned ecommerce pro with 17 years of online marketplace sales experience, providing commentary, analysis & news about eBay, Etsy, Amazon, Shopify & more at Value Added Resource!