Ads & Marketing
Latest news and updates about Promoted Listings, Coupons, Markdown Manager & more!
eBay Entices Sellers With $100 Offsite Ads Credit, But Watch Out For The Fine Print! Paid Members Public
eBay entices sellers to try Offsite Ads with ad credits & promise to "reach new buyers during the busiest time of the year" - should you sign up?
Holiday Hustle: eBay Sellers Grapple With Rising Ad Costs Paid Members Public
As competitors put holiday marketing in motion, eBay makes it clear sellers are on their own to drive seasonal sales with Promoted Listings ads.
eBay Holiday HEADSTART Sale Leaves Buyers In The Cold With Fake Strikethrough Discounts Paid Members Public
eBay's holiday HEADSTART 20% off sale promotes sketchy fake strikethrough pricing discounts, leaving buyers out in the cold.
Sellers In The Dark As eBay's Holiday Marketing Plans Remain A Mystery Paid Members Public
As Amazon launches Prime Fall Big Deal Days & Etsy funds sitewide discounts, sellers wonder how eBay plans to help drive Q4 sales.
eBay Introduces Smart Targeting For Promoted Listings Advanced Ads Paid Members Public
eBay Smart Targeting for Promoted Listings Advanced ads - "set it & forget it" with eBay-managed bid & keyword optimization.
eBay Server Errors Impact Ad Delivery, Listing Page Loading Paid Members Public
eBay users increasingly report server errors impacting Promoted Listing ad delivery & page loading across site.
Etsy Introduces Share & Save Marketing Incentive For Sellers Paid Members Public
Etsy discount incentive entices sellers to share items on social media - but watch out if you use Off Site Ads!
Does eBay's Media & Influencer Strategy Blur Ethical, Regulatory Lines With Paid Promotion? Paid Members Public
As eBay leans on media & influencers for focus vertical strategy are ethical & regulatory lines blurred by paid promotions?
eBay Australia Targets Enthusiasts With "Everyone Has A Thing" Ad Campaign Paid Members Public
eBay Australia targets enthusiast buyers with Everyone Has A Thing ads reimagining My Favorite Things for a new generation.
eBay Expands Placement For Advanced CPC & Promoted Display Ads Paid Members Public
eBay once again expands placements for CPC Promoted ads as they look to monetize every pixel on the site for revenue.
eBay Promoted Listings Express Bug Prevents Advertising Auctions Paid Members Public
Some eBay sellers report bug in Promoted Listings Express for auctions is preventing them from advertising listings.
eBay Rolls Out Promoted Listings Ad Rate Forecasting Tool Paid Members Public
Get a first look at eBay's new Promoted Listings Ad Rate Forecasting tool!
Did eBay Promoted Listings Test Tank Impressions July 18? Paid Members Public
eBay sellers scrambling for answers to sharp drop in Promoted Listings impressions - could item page testing be to blame?
Has eBay Finally Realized Promoted Listing Ad Stuffing Has Gone Too Far? Paid Members Public
Apparent test removes most Promoted Listings ads from View Item page - has eBay realized ad stuffing strategy isn't working?
eBay Promoted Listings Advanced Is Out Of Beta & Ready To Expand Paid Members Public
eBay Promoted Listings Advanced finally ready for prime time after 2 year beta test with new single listing setup.
eBay Germany Drops Promoted Listings Express For Auctions Paid Members Public
eBay Germany ends Promoted Listings Express for Auctions flat fee ad product, adds auctions to Promoted Listings Standard.
Etsy Sellers Alarmed Related Searches Invade Listings, Divert Buyers Paid Members Public
Etsy sellers alarmed by "picture" added to items that directs buyers away to "related searches" for competing items.
Walmart, Target & More Jump On the Prime Day Bandwagon Paid Members Public
Now that Amazon Prime Day is official, Walmart, Target & Newegg announce rival events - will eBay, Etsy & others join in too?