BigCommerce Raises Prices Across Plans, Matches Shopify

Liz Morton
Liz Morton


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Ecommerce merchants are starting off 2023 battling inflation and rising costs across their businesses, and just like marketplaces like eBay and Amazon are increasing fees, so are SaaS companies that enable merchants to create and run their own direct ecommerce websites.

Shopify announced an across the board price increase for all plans last month, effective for new merchants in April.

Shopify Increases Plan Prices Significantly Across The Board
Shopify announces price increase effective immediately for new accounts & on April 23 for existing merchants.

And now it appears BigCommerce is hopping on the bandwagon, raising their rates to match Shopify's new prices as well - effective February 23, 2023 for new merchants and June 1, 2023 for existing merchants.

BigCommerce explained the price increase on the company blog:

You’ve come to love BigCommerce’s platform for modern ecommerce, and we love providing it for you. Delivering innovation is why we get up in the morning. It’s the mentality you must have to become a leading ecommerce platform.

Our approach to online retail is all about meeting the challenges of today and the future, and as such, today we are unveiling new pricing for our Standard, Plus and Pro plans to enable on-going innovation to power your business.

The price for our Standard and Plus plans have not changed in approximately nine years, and our Pro plan pricing changed two years ago. We have remained committed to providing new functionality to help you grow and expand.

They then went on to list many recent feature updates and functionality improvements, including Multi-Storefront capabilities, Page Builder, Promotions Manager: Advanced Editor,  Buy Online Pick Up In Store APIs, native integration with Amazon Multi-Channel Fulfillment,  Buy with Prime app, and more.

BigCommerce’s New Pricing Plans
Standard

Our new Annual Standard plan keeps your pricing at the current monthly rate of $29 per month when paid annually ($348 per year) — a 25% discount off the new monthly rate, saving you $120 per year.

If you choose to pay monthly then your Standard plan rate will be $39 per month.

Plus

Our new Annual Plus plan keeps your pricing at the current monthly rate of $79 per month when paid annually ($948 per year) — a 25% discount off the new monthly rate, saving you $312 per year.

If you choose to pay monthly then your Plus plan rate will be $105 per month.

Pro

Our new Annual Pro plan keeps your pricing at the current monthly rate of $299 per month when paid annually ($3,588 per year) — a 25% discount off the new monthly rate, saving you $1,200 per year.

If you choose to pay monthly then your Pro plan rate will be $399 per month.

FAQs About BigCommerce Pricing

Here are some frequently asked questions about BigCommerce’s plan updates:


When does this go into effect?

For existing month-to-month customers, updates to the Standard, Plus and Pro plans go into effect on June 1, 2023 and will be reflected on your June invoice. For new customers, the update goes into effect today, February 23, 2023.

I’m on a month-to-month plan. How does this affect me?

Month-to-month merchants will start seeing price changes on June 1, 2023 on their June invoices.

What if I’m an existing customer on an annual plan, but my annual renewal is before June 1, 2023?

If your annual renewal occurs after March 24, 2023, your plan will renew at the new plan rate.

What if I am a month-to-month customer and would like to switch to an annual plan?

If you change your plan to annual before June 1, 2023, you will be charged the annual plan rate, which locks in your current month-to-month rate.


I always recommend review the full terms carefully when comparing pricing as some features may be included from one provider where an additional paid app may be required for the same functionality from another, but here's the basic comparison between the new BigCommerce fees vs new Shopify fees.

BigCommerce Monthly price:

Standard: was $29.95, now $39

Plus: was $79.95, now $105

Pro: was $299.95, now $399

Old BigCommerce Monthly Price
New BigCommerce Monthly Price

Shopify Monthly price:

Current Shopify Monthly Price

BigCommerce Annual Price:

Previously, BigCommerce offered no annual discount for Standard and a 10% annual discount for Plus and Pro.

Standard: was $29.95/month billed annually, now $29/month billed annually

Plus: was $71.95/month billed annually, now $79/month billed annually

Pro: was $269.95/month billed annually, now $299/month billed annually

New BigCommerce Annual Price

Shopify Yearly price:

Current Shopify Yearly Price

How will this price increase affect your business? Will you consider moving to a competitor - if so which one? Let us know in the comments below!

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Liz Morton is a seasoned ecommerce pro with 17 years of online marketplace sales experience, providing commentary, analysis & news about eBay, Etsy, Amazon, Shopify & more at Value Added Resource!