Etsy Expands Make An Offer Test To Non-Vintage Items

Liz Morton
Liz Morton


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UPDATE 8-16-23

Etsy has made some updates and improvements to the Make Offer feature.

Re: Now you can allow offers on listings to help move inventory
Hi everyone! We wanted to give you an update about some of the exciting improvements we’ve recently made to Make an Offer. These improvements were all based on your incredible feedback and give the tool even more flexibility. Check them out below! What’s new with Make an Offer Select individual l…

We wanted to give you an update about some of the exciting improvements we’ve recently made to Make an Offer. These improvements were all based on your incredible feedback and give the tool even more flexibility. Check them out below!

What’s new with Make an Offer

  • Select individual listings: Now you can pick and choose which listings you’d like to receive offers on instead of having to choose from suggested listings.
  • Turn it on and off as you see fit: You decide when is the best time to enable offers for your listings.
  • Encourage shoppers to buy in bulk: Buyers can set a quantity when they make an offer, so you can easily provide personalized bulk discounts while moving inventory faster.
  • Expanded availability: We started with a group of select US shops. Now, all sellers who have their shop currency set to USD now have access to Make an Offer in the Marketing tab within Shop Manager, under Sales & Discounts.

Etsy has announced testing of Make Offer feature is now expanding to non-vintage items.

The feature is currently only available for non-vintage items to select US sellers using a desktop or mobile browser, not the Etsy seller app.

Heads up - if you decide to opt in, you don't get to decide which listings are included!

Now you can allow offers on listings to help move inventory
Hi everyone, We wanted to let you know that we’re working on a new, optional tool that allows you to receive price offers on your listings, move inventory quickly, and encourage shoppers to buy in bulk. This tool is only available to select sellers in the United States for now, and sellers who have…

We wanted to let you know that we’re working on a new, optional tool that allows you to receive price offers on your listings, move inventory quickly, and encourage shoppers to buy in bulk. This tool is only available to select sellers in the United States for now, and sellers who have access should see the option to enable this feature in their Shop Manager. Read on to learn more!

We know that every Etsy seller has their own unique approach to pricing their items. Some of you have told us you need more flexible pricing options. That’s why in addition to features you might already use like thank you offers and promo codes, we’re working on a new, optional tool that’ll allow you to receive price offers on your listings.

Make an Offer will give you more flexibility on how you price your items and make it easier to move inventory quickly and encourage shoppers to buy in bulk - so you can grow your shop on your own terms.

4 reasons to consider allowing offers

  • Clear out stale inventory: Need some shelf space? Allowing offers on older items could help you create room for new inventory.
  • Encourage shoppers to buy in bulk: Review shoppers’ offers based on the quantity of your items that they’re purchasing.
  • Make sales you might have missed: We’ve tested this tool with Vintage sellers, and they’ve seen that most accepted offers are purchased in under three hours. Allowing buyers to make offers could help you make the sale quickly!
  • Test your pricing: Have a unique item that’s hard to price? Find your sweet spot with your shoppers while still setting your maximum discount.

What’s next

We're still working to get it just right, so we want your feedback! You might notice that this tool doesn't have all the bells and whistles just yet, but we're hard at work making it even better. Let us know your thoughts and ideas by filling out this quick survey.

While Make an Offer is currently only available to select US sellers, we’ll be sure to let you know once we expand this tool to more sellers. If we decide to fully launch this feature, we will announce it to all sellers.

Here's what you need to know about how Make An Offer works:

How do I accept offers?

Just follow the steps outlined here. A quick heads up: Because this is a work in progress, this feature isn’t currently available in the Etsy seller app. For now, if you want to turn it on, you’ll need to log in to Shop Manager in a browser on your desktop or mobile device.

Can any buyer make an offer?

Buyers in the US will be able to submit offers on enabled listings. However, because we’re still testing the feature to get it just right, not all buyers will see the “Make an Offer” button on all enabled listings.

Can I edit which listings are included after opting in?

Currently, you won't be able to edit which listings are included. We know that it’s important to be able to adjust your discounting and pricing strategy for your listings over time. We’re updating this soon!

Is the buyer’s offer binding?

No, buyers’ offers aren’t binding. Buyers can choose not to check out after you send them an adjusted price. Other buyers will be able to make offers on that listing or purchase it at the original price—the deal isn’t complete until the buyer checks out! We know your time is valuable and are working on ways to make sure buyers respond to your adjusted price quickly.

Do offer messages affect my Star Seller response rate?

No, although you’ll receive offers via Etsy’s Messages tool, those messages don’t count toward your Star Seller response rate. We still recommend responding to offers quickly, so interested shoppers can complete their purchase ASAP.

Can buyers return items they make an offer on?

Whether or not an item can be returned or exchanged is determined by your return policy for that listing. If buyers make a purchase after receiving an adjusted price, your return policy for that listing still applies. Learn more about setting your return policy here.

If a buyer makes a purchase after agreeing to a final price, does that order qualify for Etsy Purchase Protection?

Yes, but in order to be eligible for Etsy Purchase Protection orders must meet the usual eligibility requirements.

More details:

Let Buyers Make Offers on Your Vintage Listings: Try Out Our New, Optional Tool
A new pricing tool to let buyers make offers on your listings and help you move inventory.

Etsy started testing the Make An Offer feature on vintage items earlier this year and many sellers were concerned that giving buyers to opportunity to haggle would lead to a race to the bottom on pricing.

Etsy Announces Make Offer Test For Vintage Listings
It’s official - Etsy is testing Making Offer functionality in vintage listings. Here’s what you need to know.

If you've opted in to the Etsy Make An Offer test, we'd love to hear about your experiences! Leave a comment below or contact VAR.

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Liz Morton is a seasoned ecommerce pro with 17 years of online marketplace sales experience, providing commentary, analysis & news about eBay, Etsy, Amazon, Shopify & more at Value Added Resource!


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