Etsy Abandoned Cart & Thank You Discounts Will Soon Have Expiration Dates

Liz Morton
Liz Morton


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Etsy says changes to abandoned cart and thank you coupons "coming soon", including expiration date and make codes not reusable or sharable.

Sellers are discussing the upcoming changes in the Etsy community, with most having a favorable reaction to the change.

Coming soon: expiration dates for your offers
On my dashboard: Coming soon: expiration dates for your offers To encourage buyers to take advantage of your deals, soon shoppers will have limited time to use abandoned cart and thank you offers. We’ll also make sure they can’t reuse or share your codes. This works for me. Other opinions?

On my dashboard:

Coming soon: expiration dates for your offers
To encourage buyers to take advantage of your deals, soon shoppers will have limited time to use abandoned cart and thank you offers. We’ll also make sure they can’t reuse or share your codes.

This works for me. Other opinions?

Some sellers questioned the usefulness of having expiration dates and said they believe Etsy needs to extend the time before sending out abandoned coupons to at least 24 hours instead training buyers to expect to simply add an item to their cart and receive an almost immediate discount offer.

i think etsy should not be sending abandoned cart offers...

3 minutes after adding something to your cart.

while you are still shopping.

they should take care of that before putting an expiration date on it.

Others worried that making the codes not reusable or sharable could be confusing and risk alienating repeat buyers.

Can't reuse? I have had the same thank you code that repeat customers use all the time. I am going to be really angry if I have to make a new one every day.

I worried a bit about some of my long-term repeat buyers who get used to something ... like the Thankyou coupon code working forever. If I hear from them, I can still share the code with them myself.

Then I realized that I use the same codes ... so how will Etsy prevent a code from working after a given timeframe?

I guess we'll find out.

And some sellers say they like the concept, but are skeptical that Etsy will be able to execute it well without causing any unintended problems.

The idea sounds good. As always with Etsy, I'll wait to see the implementation before getting too excited.

This may be a good idea if Etsy implements it right and we know what their track record is on that.

What do you think of these changes to Etsy abandoned cart and thank you discounts? Let us know in the comments below!

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Liz Morton is a seasoned ecommerce pro with 17 years of online marketplace sales experience, providing commentary, analysis & news about eBay, Etsy, Amazon, Shopify & more at Value Added Resource!


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