eBay Launches Monthly Seller Hosted Webinar Series Tackling Ads, Tools, AI & More

Liz Morton
Liz Morton


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eBay is tapping into their existing talent bench of Seller Circle hosts for new monthly webinar series tackling ads, seller tools, AI and more!

The announcement posted in the eBay community forum and emailed to sellers today promises one hour deep dives and actionable strategies to help sellers

We’re thrilled to announce the launch of the eBay for Sellers Webinar Series — your monthly source for timely topics and real-world tactics to grow your business. Each live, one-hour session dives deep into a single topic.

Expect to learn real world strategies with engaging formats like listing reviews, live Q&As, and more—hosted by eBay experts and seller influencers.What to expect from the series:

What to expect from the series:

  • Actionable strategies and implementation guidance.
  • Expert insights from eBay specialists and successful sellers.
  • Live Q&A, offering real-time discussion about the topic at hand.
  • Resources: Receive session recordings, checklists, and additional materials.

The first webinar will be on Thursday, February 19, at 12 p.m. PT / 3 p.m. ET, focusing on eBay Ads and how to plan your 2026 advertising strategy, hosted by sellers Liz O'Kane of Colorado ReWorn and Alec Larson of Larson Enterprises as well as eBay Product Managers Kye Mou and Rishi Vora.

Explore advanced ways to boost visibility and performance with eBay’s advertising solutions in 2026. Join two sellers and eBay Advertising representatives as they review their strategies and share best practices to optimize your business.

If you missed the previous Seller Circle virtual event hosted by Liz with Kye and Rishi back in November, you can catch up on what was discussed about the new Promoted Listings General ad attribution policies here:

eBay Faces Tough Seller Questions Over Controversial Promoted Listings Ad Attribution Policy Shift
eBay’s new Promoted Listings attribution rules spark seller backlash over higher ad fees with little to no ROI - here’s how eBay is responding.

Kye and Rishi fielded tough questions from sellers about the new attribution model and the live Q&A is sure to be heated for this event as well - especially now that sellers are starting to report actual results since the policy went into effect January 13th.

Early Fallout From eBay’s Promoted Listings Ad Attribution Changes Raises Questions About Rising Fees
Two weeks after eBay changed Promoted Listings ad attribution, sellers report higher fees & confusion over how the new rules work.

Next months' webinar is also already on the schedule for March 26 and though the hosts are not yet named, it appears that the topic will be Store Enhancements and AI Tools.

Sellers can get more info and register:

2026 Advertising Strategies | eBay for Sellers Webinar
Get tickets to 2026 Advertising Strategies | eBay for Sellers Webinar, taking place 19/02/2026. RingCentral Events is your source for engaging events and experiences.

Are you planning to attend the upcoming ads webinar and if so, what would you ask in the Q&A? Let us know in the comments below!

eBaySeller Updates

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Liz Morton is a 17 year ecommerce pro turned indie investigative journalist providing ad-free deep dives on eBay, Amazon, Etsy & more, championing sellers & advocating for corporate accountability.


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